City of Sydney: Professional & Creative Photography Project

Inviting, warm lifestyle photography

The City of Sydney required photography content to support two major campaigns. We were tasked with capturing lifestyle photos of individuals riding their bikes through the City of Sydney. These images were to be used across City of Sydney’s social media presences, their What’s ON event listings and further printed collateral, and needed to be colourful, vibrant and warm.

Engaged us for:

Video, Photography

The City of Sydney is the local government area covering the Sydney central business district and surrounding inner city suburbs of the greater metropolitan area of Sydney, New South Wales, Australia. Established by the Act of Parliament in 1842, the City of Sydney is the oldest, and the oldest-surviving, local government authority in New South Wales.

Bright and vibrant deliverables

We spent a full day photographing our talent across two key locations, ensuring a wide variety of options that fulfilled the warm, bright and vibrant brief. We then processed and edited the images in order to create beautiful and inviting finished pieces. This work involved the coordination and management of talent, with Ivory Media managing all of the elements necessary to bring these images to life.

A rich base of marketing collateral

It’s not every day you get to enjoy the great outdoors and call it work! We spent a wonderful day capturing our talent riding their bikes across key locations in Sydney, resulting in a wide range of images that the City of Sydney could draw on within their marketing collateral.

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