Overview
We had a tight two-week timeline to piece together a 30-second TVC from our existing footage of Flexi Coil’s impressive range of industrial seeding equipment. Adding to the pressure, the video needed to go through the mandatory ClearAds evaluation and delivered to the television station before the fixed air date, which could not be moved.
Project
National Television Commercial
Client
What we did
Video, Photography, Aerial Photography
Approach
The team quickly sprang into action, meticulously filtering through footage from two previous shoots to pull together the best clips. With over two hours of footage to work with across multiple shoots, we had to be exceptionally thorough in our shot selection to ensure the final video flowed seamlessly.
Outcome
Our highly experienced producer ensured a seamless delivery process to the television station. The TVC aired during prime time in Western Australia.
The client was incredibly impressed with the quick turnaround and the quality of the shot selection. Feedback on the final video was minimal, reflecting the team’s careful curation of the content.
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Frequently asked questions
What Is a Corporate Video?
A corporate video is a marketing video produced by a business. It is mainly used to raise awareness of your brand and services. There are multiple types, such as training, educational, testimonial, explainers, company profile videos, and more.
What sort of video should I create for my business?
The type of video you should create for your brand really depends on your objectives and what you’re trying to achieve. For instance, if you’re releasing a new product, product videos can be an effective way to showcase its features and benefits. If your goal is to educate your viewers about your particular service or brand, an instructional video might be the best approach. It’s always best to start by clearly defining your goal and then devising a plan from there to create a video that aligns with your brand’s message and resonates with your target audience.
How Long Does It Take to Produce a Corporate Video?
It typically takes four to six weeks to take a corporate video from pre-production to the final editing stage.
How Much Does Corporate Video Production Cost in Australia?
Corporate video production costs in Australia start at $5000 and there’s no upper limit. The exact cost depends on your vision, requirements, and style.
What Factors Influence the Cost of Video Production?
The length of the video, the complexity of the script, the level of editing required, the use of special effects, and location expenses are some factors that affect the cost of video production. There are many more variables to consider!