Overview
Due to the success of the Department of Education’s (DoE) Green Team parallel curriculum program, Ivory Media was engaged to create a case study video that would help the DoE to showcase the program’s success and to encourage other NSW schools to implement a parallel curriculum framework of their own.
Approach
We set about designing a script and storyboard that would convey the transformative nature of the Green Team project, highlighting the issues underpinning the program’s development, and using the program’s participants to talk us through their journeys and how their lives have been changed.
We deployed a small crew to ensure minimal disruption to the school’s students and staff, dividing them across interviews and B-roll sequences to maximise our allocated time. With the use of portable, lightweight lighting we were able to ensure swift transitions across the location.
We gave the program’s head teacher Craig a leading voice to describe the process of delivering the program, with a view to allaying any concerns that other schools may have about the program’s implementation.
Outcome
The 180-second video case study was delivered on-time and on-budget, with the client absolutely thrilled and giving unanimous approval at their first viewing. Two short-form social media videos were also created and we supplied 100 still images to support the campaign.
The video was launched at National Skills Week on August 19th 2024 and then shared with schools across NSW to encourage the implementation of a parallel curriculum program in their school.
Our Creative process
Ready to release the magic?
Bringing client visions to life
Our recent blogs
Frequently asked questions
What Is a Corporate Video?
A corporate video is a marketing video produced by a business. It is mainly used to raise awareness of your brand and services. There are multiple types, such as training, educational, testimonial, explainers, company profile videos, and more.
What sort of video should I create for my business?
The type of video you should create for your brand really depends on your objectives and what you’re trying to achieve. For instance, if you’re releasing a new product, product videos can be an effective way to showcase its features and benefits. If your goal is to educate your viewers about your particular service or brand, an instructional video might be the best approach. It’s always best to start by clearly defining your goal and then devising a plan from there to create a video that aligns with your brand’s message and resonates with your target audience.
How Long Does It Take to Produce a Corporate Video?
It typically takes four to six weeks to take a corporate video from pre-production to the final editing stage.
How Much Does Corporate Video Production Cost in Australia?
Corporate video production costs in Australia start at $5000 and there’s no upper limit. The exact cost depends on your vision, requirements, and style.
What Factors Influence the Cost of Video Production?
The length of the video, the complexity of the script, the level of editing required, the use of special effects, and location expenses are some factors that affect the cost of video production. There are many more variables to consider!
